Maximize Your Earnings

Revenue = (Impressions × Fill Rate × Viewability × CPM) × 80%

Where:
- Impressions = Number of ad requests
- Fill Rate = % of requests that returned an ad
- Viewability = % of ads that were actually seen
- CPM = Revenue per 1000 impressions
- 80% = Your revenue share

Example:
10,000 impressions
× 85% fill rate (8,500 filled)
× 95% viewability (8,075 viewable)
× $12 CPM
= $96.90 gross revenue
× 80% = $77.52 your earnings

// Offer rewarded ad for extra lives
function showContinueScreen() {
    showDialog({
        title: "Game Over!",
        message: "Watch an ad to continue?",
        buttons: [
            {
                text: "Watch Ad (+1 Life)",
                onClick: () => {
                    RewardedAd.showAd({
                        rewardPreview: '+1 Life',
                        onReward: () => {
                            addLife();
                            resumeGame();
                        }
                    });
                }
            },
            {
                text: "End Game",
                onClick: () => showGameOverScreen()
            }
        ]
    });
}

Fill Rate = (Impressions / Requests) × 100%

Example:
1000 requests → 850 filled = 85% fill rate
1000 requests → 950 filled = 95% fill rate ✅ Better!

// Enable auto-preload for higher fill rate
RewardedAd.init({
    appId: "YOUR_APP_ID",
    apiKey: "YOUR_API_KEY",
    userId: "user_123",
    autoPreload: true,      // ✅ Always enable
    preloadCount: 2         // ✅ Keep 2 ads ready
});

// Always check before showing
function showRewardedAd() {
    if (RewardedAd.isAdAvailable()) {
        RewardedAd.showAd();
    } else {
        console.log('No ad available - will preload');
        // Offer alternative or wait for preload
    }
}

RewardedAd.init({
    // ...config
    onNoFill: function() {
        // Offer alternative reward method
        showAlternativeOptions([
            'Complete a quest',
            'Invite friends',
            'Make purchase'
        ]);
    }
});

RewardedAd.init({
    // ...config
    onAdShown: function() {
        pauseGame();        // ✅ Stop gameplay
        muteGameAudio();    // ✅ Mute sounds
    },
    onClose: function() {
        resumeGame();       // ✅ Resume after ad
        unmuteGameAudio();
    }
});

50% completion rate = Lower CPM ($6-8)
70% completion rate = Standard CPM ($10)
90% completion rate = Higher CPM ($12-14) ✅
95%+ completion rate = Premium CPM ($15-20) ✅✅

Game A: 1000 users, 20% retention, 2 ads/day
= 1000 × 0.20 × 2 × 30 days = 12,000 impressions/month

Game B: 1000 users, 60% retention, 2 ads/day
= 1000 × 0.60 × 2 × 30 days = 36,000 impressions/month
= 3× more revenue! 🚀

BEFORE Optimization:
- Impressions: 50,000/month
- Fill Rate: 75%
- Viewability: 80%
- CPM: $8
Revenue: (50,000 × 0.75 × 0.80 × $8) / 1000 = $240
Your Share (80%): $192/month

AFTER Optimization:
- Impressions: 75,000/month (+50% - better placement)
- Fill Rate: 90% (+15% - auto-preload)
- Viewability: 98% (+18% - full-screen)
- CPM: $11 (+$3 - higher viewability)
Revenue: (75,000 × 0.90 × 0.98 × $11) / 1000 = $728
Your Share (80%): $582/month

Result: +203% revenue increase! 🚀

Changes Made:
1. Added "Continue" ad after game over
2. Enabled auto-preload (preloadCount: 2)
3. Added "Daily Bonus x2" rewarded ad
4. Improved completion rate (better rewards)
5. Targeted Q4 holiday season

Results:
- Impressions: +40%
- Fill Rate: 78% → 88%
- Completion Rate: 75% → 92%
- Average CPM: $9 → $13
- Overall Revenue: +156%

function calculateRevenue(params) {
    const {
        dailyActiveUsers,
        adsPerUserPerDay,
        fillRate,           // 0.0 - 1.0
        viewability,        // 0.0 - 1.0
        cpm,               // dollars
        daysPerMonth = 30
    } = params;
    
    const monthlyImpressions = dailyActiveUsers * adsPerUserPerDay * daysPerMonth;
    const filledImpressions = monthlyImpressions * fillRate;
    const viewableImpressions = filledImpressions * viewability;
    const grossRevenue = (viewableImpressions / 1000) * cpm;
    const yourShare = grossRevenue * 0.80;
    
    return {
        impressions: monthlyImpressions,
        grossRevenue: grossRevenue.toFixed(2),
        yourEarnings: yourShare.toFixed(2),
        annualEarnings: (yourShare * 12).toFixed(2)
    };
}

// Example:
const result = calculateRevenue({
    dailyActiveUsers: 1000,
    adsPerUserPerDay: 2,
    fillRate: 0.85,
    viewability: 0.95,
    cpm: 12
});

console.log(result);
// Output: {
//   impressions: 60000,
//   grossRevenue: "581.40",
//   yourEarnings: "465.12",
//   annualEarnings: "5581.44"
// }